Coursera UX Design Certificate Project
Children’s Clothing Resale Responsive Website
Prompt / Design a responsive website for parents to purchase and resell children's clothing.
Role / Visual UI, UX
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Intensive listing process
High shipping fees
Product quality control
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Ability to re-list past purchases with minimal edits needed
Reminders to shop from the same seller to save on shipping
Detailed profile builder to optimize results based on user trusted brands
UX Research
By utilizing secondary research regarding users alongside primary research of competitor products, I was able to formulate solutions that addressed user pain points across buying and selling.
UX/UI Design
The designs focus on the common user flows highlighted in the research phase. After paper sketches, I moved to digital wireframes that focused on common user journeys for both shoppers and sellers.
Solution
The final design focuses on two unique value propositions. The first is focused on the shopping user experience and utilizes custom child profiles to save filter settings, minimizing time and effort. The second harnesses the environmentally concerned shopper mindset and makes it easy for users to resell items previously purchased on the site. This ensures the overall lowering of carbon footprint per item and benefits all users in simplifying the selling process.
Shop / mobile
Shop / laptop
Sell / mobile
Sell / laptop